Season 8 Look Book

Here is our Season 8 (Spring/Summer 2009) Look Book. The first items will be available on January 2nd 2009. Enjoy!

BBC Ice Cream Season 8 Lookbook
www.bbcicecream.com/lookbook


79 comments
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79 Comments so far

  1. MissBBCBabe December 20th, 2008 12:47 am

    ooooh…everything looks so nice..CAN’T WAIT TO SHOP :-)

  2. thaflyest December 20th, 2008 1:00 am

    maaaaaaaaaaan

    Starry pants-hot
    Dripping waistband shorts- hot
    THE FLIPPIN’ JACKET IN RED AND GRAY..I’VE BEEN OBSESSED WITH THAT JACKET SINCE I SAW P WEAR IT A FEW WEEKS AGO….the jacket that buttons on the side…man i love that jacket lol
    The sweater/shirt thing that zips on the side…flames….aaaaannnnd that’s about it. lol…i like this new lookbook format

  3. the8thplanet December 20th, 2008 1:02 am

    INSANIUM in the CRANIUM P..
    EUGHK!!!

  4. Billionaire Boy Jade December 20th, 2008 1:09 am

    deff an evolution in his clothing. i’m also very much into accessories but i dont see alot of it in his lookbook. the waffle shorts is hott i saw him awhile ago wearing the waffle denim was it? sick, the jail pants nopeeee!! lol maybe for sum1 else i am tho impressed by the space look to the clothes nice!! i like

  5. MartianNerd December 20th, 2008 1:10 am

    Dope!!!

  6. Jonathan December 20th, 2008 1:46 am

    Is there any more items i know there is way more things but theres only a couple of things here but still this season looks like its gonna be dope!

  7. dopeboifreshyes December 20th, 2008 1:56 am

    pretty much trash…i only like 2 things….been a bbc fan since 04 and purchased a lot of things but i think my support ends here……

  8. supercurt108 December 20th, 2008 2:04 am

    Absolutely AMAZING!!!!!!!!!!
    I cannot wait to purchase
    STAR TRAK
    N*E*R*D
    BBC/ICECREAM :)
    ;)

  9. fr33 December 20th, 2008 2:08 am

    dripping jeans looking fre$h…

    MORE Cones N Bones!!!

  10. scubasteve33 December 20th, 2008 2:40 am
  11. houseomatic December 20th, 2008 2:46 am

    Some very pieces in the new season…I will be first in line for the gold backpack!

  12. Kouing Amann December 20th, 2008 4:37 am

    oowoowoo

    can’t wait to see it in store :p

    buy it :)

  13. cadethappy December 20th, 2008 5:16 am

    I like this new format for the Look Book. I like the tuxedo-inspired stuff. Also, what new cuts are there for the pants?

    Ciera from http://andtheyloveit.blogspot.com

  14. Flow December 20th, 2008 5:49 am

    yessir! i need the red jeans!!! :mrgreen:

  15. Flow December 20th, 2008 5:52 am

    woooyeah and those red waffle shoes!!! damn i need to get them!

  16. ice_cream_man December 20th, 2008 8:34 am

    i have been a long time friend but r u serious??
    the models r whack and the clothing is…wow (in a bad way)
    u should realy check http://www.bapetalk2.com once in a while to see how bad the feedback ur getting is
    rip bbc/icecream ;(

  17. BBC Ice Cream December 20th, 2008 9:37 am

    Sorry to tell you that we do not look at bapetalk2, we get our feedback from our customers and fans but the designs and concepts remain Pharrell’s & Nigo’s and we are very happy with the results.

  18. tapenerd December 20th, 2008 9:53 am

    I knew that was Josh Beech! I love him! I love all the clothes too.

  19. tapenerd December 20th, 2008 10:30 am

    Oh and Cassette Playa did the styling??!? CRAZY!

  20. Billionaire.don December 20th, 2008 10:52 am

    I think the New lookbook is ill. Yall fools gotta be more open minded with these comments, don’t turn season 8 away so fast.

    http://www.myspace.com/bhs_don

  21. SeasonZero December 20th, 2008 11:30 am

    I say if you don’t like it don’t buy it!!!
    Right…..

    They make stuff for everybody, IMO! Of course I don’t like all the pieces but what i do like I cop, so that being said……

    SEASON 8 LOOKS DOPE :D

  22. bobby_dukes December 20th, 2008 12:27 pm

    Where’s the real Season 8 Lookbook?

  23. chinkabizzle December 20th, 2008 12:29 pm

    SEASON 8 LOOKS SICK!

    I like the different direction that its taking, change is always good! realli am feeling it tho :] !

  24. toseef_7 December 20th, 2008 2:14 pm

    Season 8 looks awsomelove the tees,jackets,jeans and mostly the stary deck shoes!

    open a bbc store in london!

  25. Billionaire Boy Jade December 20th, 2008 2:29 pm

    it seems that there is a harsh European look goin on and we’ll jus see how American fans feel about it. but it does give off a grunge type feel to the clothin the waffle jeans are crazy (in brown) but thas all i’m feelin.

  26. Flash_330 December 20th, 2008 2:52 pm

    In the words of Kanye…..
    (Its AMAZING….So AMAZING)
    Cant wait to cop some stuff…
    Everything is illy…

    ~Flash
    http://www.myspace.com/flashhiphopmusic

  27. purplerainqueen December 20th, 2008 3:28 pm

    FRESH STYLES WITH A LOT OF FLAVA!

    PICTURES ARE EXTREMELY COOL.

    GO SEASON 8 GO SEASON 8 GO SEASON 8 GO!

  28. filip4reeL December 20th, 2008 4:12 pm

    Everything is crazy…..
    I love em all, yes surr!

  29. the8thplanet December 20th, 2008 4:14 pm

    man season 8 is FRRRRRESSSHHHHHH!!!
    this is progress ya’ll!!!
    Sophisticated and mature…
    i can definitely see doctors and lawyers
    and college students to college professors..
    the “NEW” look has so much class and growth and character…it’s a tribute to all the INDIVIDUALS out there…
    love it.. keep it DOUG E. P…

  30. TM December 20th, 2008 4:51 pm

    OMG; I hate being the 20th person to comment; LOL
    I can’t wait to look through this look book!

    I love lookbooks; I still look through some of the older ones :P

  31. whynotsteak December 20th, 2008 4:58 pm

    I love the way BBC is moving towards being European styled. I seriously hate those “street style” bbc clothes, it adulterates the brand. BBC is unique because you can take a look and might not like it at first, but when its sold out, you’ll regret not buying it. And I hate the season 7 ice cream stuff…. but season 8 is fresh.

  32. TM December 20th, 2008 5:13 pm

    I just looked at that Look Book and it was unbelievable! I liked everything;

    And everything just keeps getting better, and better…

  33. sutolkia December 20th, 2008 8:43 pm

    damn it …now i have to save all my money

    but im going to look fresh as hell

  34. bbc_icecream_nerd December 20th, 2008 9:51 pm

    Hmmmmm…
    im pretty disappointed to be honest :-(
    theres only a few things i like this season :|
    AND NO IM NOT HATING!
    ive been a HUGE bbc/icecream supporter from the beginging…

    im just hoping they bring back the old classic look
    from seasons 0-3 i’d love to see that back.
    Its the reason i started buying it…massive logos and bright colours on the jumpers and Tee’s

    The gold bag & jackets are pretty cool tho :D

  35. kpope0406 December 20th, 2008 10:11 pm

    honestly what else can you say be sides **SICK**

  36. DR.B December 21st, 2008 12:01 am
  37. scubasteve33 December 21st, 2008 2:55 am

    Very disappointed in the “ice cream man” hater. This stuff is great get off your mediocre blog and learn some fashion.

    I will def. be purchasing those Grey deck shoes!!

    http://WWW.SHOPSCUBASTEVE.COM

  38. Lolita December 21st, 2008 4:18 am

    …..urban yet refined!
    the8thplanet is right it looks like BBC/IC are opening up their demographic…..
    …..don’t be afraid of change people!

  39. justjoshin December 21st, 2008 5:20 am

    man… i’m so excited…

    bangers, all around. feelin everything, from the shoes to the bowties. killin it pharrell and fam

  40. crisbeatz December 21st, 2008 9:04 am

    Hello!!!
    Some of the new clothes(hoodies,jeans) look still nice but nevertheless it seems that bbc is moving in a direction that is not necessarily good. At the beginning there were only some t-shirts jeans and hoodies and now – too much stuff and the original fat symbols on the clothes are missing totally. Besides, it seems to me that also his music is moving in the same direction. Please Pharrell come back as i used to know you because you are the one who influenced my life to a lager extend.
    Yessir

  41. Jay.O December 21st, 2008 9:41 am

    Cool new stuff!

  42. choosewisely December 21st, 2008 10:13 am

    I’m going to be broke

  43. bloxheads December 21st, 2008 1:29 pm

    this is the worst season. ive been with bbcicecream since season 0 and wow….this is so gay…its like those kids who cant be themselves so they do everything kanye west does, by wearing the gayest outfit they can find would wear this….i thought season 5-6 was bad….yall made 7 really good…but this……..damn……..

  44. bloxheads December 21st, 2008 1:30 pm

    but hopefully season 9 is g….i still support with yall tho….just dissapointed.

  45. stunna_life December 21st, 2008 3:03 pm

    yo..
    didnt see tha Army Pants from tha sooner or later video…r they bbc?

  46. ♥IblogU♥ December 21st, 2008 6:49 pm

    First off look book8 is amazing I love that cartoon feel. Its perfect.

    Second I hope you guys are ready to go at it again cause your missed
    xOxO

  47. denise_islove December 21st, 2008 9:01 pm

    Cannot wait!

  48. BBC Ice Cream December 21st, 2008 9:07 pm

    It’s amazing how close minded some people can be. We’re having fun and are lucky to be in a position where we can shoot our look books in different places like Tokyo, Miami and New York and give our line a different feel. This time we shot it in London with the help of Cassette Playa who gave the line a different twist which turned out great. Come in our stores or retail partners in January and see it for your selves, this is one of our best collection.

  49. BBC Ice Cream December 21st, 2008 9:12 pm

    The Camo pants from the Sooner or Later video will come out during S8 as an exclusive release. We have over 300 items each season so we can’t include everything in our seasonal Look Books. We’ll post more info on those pants soon.

  50. therockstar December 21st, 2008 9:29 pm

    watch for the dick riders
    watch for the clique snipers
    haters make my dick wider
    law abider but a script writer.

    wheres my gear?
    myspace.com/therockstar

  51. dopeboifreshyes December 21st, 2008 11:07 pm

    I dont think u can call everyone who doesnt like this crap “close minded” because me for instance i like so many different things its ridiculous but this season just sucks to me. You can’t call a guy who wears pink/green flannels, ice cream cones and astronauts on his shirts/pants close minded, because that is far from the ordinary clothing lines out even to this day. So i personally think that BBC should think a little before belittling their critics/fans/customers by calling them close minded.

  52. ♥IblogU♥ December 22nd, 2008 12:12 am

    Opinions are like ass holes everybody has one
    If your not a fan
    get off the fan site.

    The only thing whack about the models
    Would be if they took your whack as serious

    Created your own line so we can see what ya got.

    Love Ya
    Lookin forward to season 9

  53. bloxheads December 22nd, 2008 12:38 am

    im very open minded….im just stating that in my opinion, this is the worst season…..i see that you guys are having fun and i respect that to the fullest……its a couple peices i like but….overall its whatever…i still support BBC/Ice Cream, as my favorite line of Lifestyle…..Click My Name. Peace.

    And Happy F**king Holidays!

  54. No-one Ever Really Dies December 22nd, 2008 12:58 am

    wtf man i would look like a fool if i rolled down tha street in tha gear cmon man this is over tha top dumb it down pharrell

  55. farrellleon December 22nd, 2008 1:08 am

    Its great to have the opportunity to shoot in different locations however it does not change the final outcome of the shots unless the clothing and photographer are upto it. You said before that the price points are high due to the quality craftsmenship however the lookbook isnt on par with other prestigious high fashion labels. You could do a streetwear shoot with Testino or LaChappelle (not the comedian) then we would see a jump in class and image of the label. And for the people who say this is moving towards a more Euro (London) style, I beg to differ. Apart from our East London try hards, this collection does not represent our fashion direction. Watch some catwalks, visit some showrooms etc. The silouhette is slimmer (which is a worldwide change) and is a move away from the american ‘baggy’ look but not a London thing. Hedi Slimane re-introduced slim fit for Dior and since then everyone has followed suit.

    Sorry for the rant but I want this brand to succeed and not for its idol obsessed but for its genuine place among fashion.

    Londoner

  56. averagejoe December 22nd, 2008 1:26 am

    Gotta disagree wif sum of u.. i think this season is wicked… specially the Boat shoe.. good job guys

  57. Kouing Amann December 22nd, 2008 4:25 am

    I guess people say they’re “disapointed” cuz this season just really doesn’t look like all the ones before

    it’s more “rock” I think than hip hop

    and maybe they don’t understand that they don’t have to love everything in a season

    stupid maybe cuz in any shop you go you don’t wanna buy all the shop there’s still some you don’t like

    to me
    BBC/Ice cream stays fav brand
    :)

  58. M.E.N.G December 22nd, 2008 4:40 am

    VERY CLEAN LOOKBOOK CONCEPT.
    HELLA INTERACTIVE & FUNN!
    PHOTOS/POSES ARE AWESOME.

  59. Flash_330 December 22nd, 2008 9:26 am

    I had to comment AGAIN>….I LOVE IT!!
    lol…
    Crazy fresh!
    Keep up the good work…

    ~Flash
    http://www.myspace.com/flashhiphopmusic

  60. bbc_icecream_nerd December 22nd, 2008 11:48 am

    LOOK we aint stupid…i am actually very open minded….im just saying im disappointed as the clothes now are startin to look more normal than original.

    im a girl from London and this new look is far from the fashion we have here.

    And of course you cant love everything in the season otherwise you’d be broke as hell! LOL :-) plus we all have diffrent tastes…

    If u tink its SICK then buy it init.
    But for me and the others who arent feelin it as much we wont be, dont just start turning against them coz they’ve probably bought more stuff in the past than u ever have.

    Sorry 2 come across rude yeah but we all know this brand is for everyone so i dont know why people seem emotional whenever sumbody says they dont like something.

    Nevertheless I still love bbc/icecream & will be looking forward for any new releases and season 9. :D

  61. YellaNerd December 22nd, 2008 11:49 am

    I absolutely love it! The kicks are awesome, good stuff

  62. ♥IblogU♥ December 22nd, 2008 2:00 pm

    Pharrell & Nigo, excuse me if I’m wrong but I thought just like The NERD’S music, your fashion lines are about self expression.
    Your not a fashion consulant, thats what I’m here for.
    It’s strange to hear negative comments from people who say they’re fans.

    Those who like, buy it and those who don’t, do just that, don’t buy it.

  63. scottishbanana December 22nd, 2008 3:18 pm

    Im still undecided so far…Need to see them properly i guess. Personally i prefer the more relaxed,casual style that the label has been based on but no one is used to change immediately are they

  64. London December 22nd, 2008 3:34 pm

    Just adding my 2 cents. A person can still be fan even if they don’t like one or two songs on an album, what their favorite celebrity chooses to wear, date, etc. So just because people voiced their opinions stating they didn’t like the clothes, does not make them less than a fan. It makes them honest. A fan does not have to agree and like everything.

    I like some of the clothes, not all of them. And let me just add, I AM a repeat customer and a fan.

  65. saogonyam December 22nd, 2008 4:29 pm

    i like the new look of the look book…very cool

  66. bbc_icecream_nerd December 22nd, 2008 5:41 pm

    @ “London” THANK YOUU!! finally someone who understands where im comming from lool :D
    I totally agree with ya!.

  67. mitchellwarren21 December 22nd, 2008 6:30 pm

    The new look is fresh and original! I’m lovin it especially the drippin pants and the gold backpack

  68. whynotsteak December 22nd, 2008 6:30 pm

    Lets Ask why Bape was so successful.
    All you would say that Bape was original. I would agree too. for the last 7 seasons, BBC was a minigated form of BAPE. Now with the season 8 releases, i can see how BBC is taking a new approach and ACTUALLY be different from bape.

    Dont get me wrong i dont hate bape.

    Also, you have to ask, WHO buys BBC.
    Answer: Pharrell/The Neptunes Fans. The Neptunes is big in Europe, not America. Why not take a chance and target the europeans?

    again. I dont hate BBC, i just find it boring that they’re releasing the same type of clothing with SLIGHT differences from season to season. Yeah and i agree with whoever said it, Kanye West is not only musically creative, but he has THE BEST fashion sense ever…everyone copies him

  69. MissBBCBabe December 22nd, 2008 9:22 pm

    @ whynotsteak…are u american?? If u are then u wud know that The Neptunes are BIG here as well… BBC/Ice Cream has their signature..that’s what all clothing designers do (they release similar clothing, but with a twist as the brand grows)

    *like some people stated b4 if you don’t like, don’t buy it* There will be plenty more seasons to come (im sure) :-)

  70. d4 b35t December 22nd, 2008 10:56 pm

    i like some stuff, but where the hell are the caps, are there gonna be any more new eras this season?

  71. peat moss December 22nd, 2008 11:24 pm

    Honestly just because you don’t like the look of these models, or the way the photos are taken, or the way the outfits are put together, it doesn’t mean it’s the worst season ever. I’m sure that BBC/IC are coming with something for everyone, and I am sure once it hits the stores it will grow on most of the TRUE fans of line and real fashion heads around the world. Everyone, all over the world, rocks different things in different ways… I think people should definitely use phrases like “…to me.” as in “this is the worst season, to me…” or “in my opinion…” Also it seems like every season BBC/IC have brought classic logos and designs from seasons past, (stick up loops? what?? and the cone head logo was brought back this season) They just don’t put those items in the look books, look books are made to showcase the special pieces, the highlights of collections and if they put everything then we wouldn’t be surprised when they drop some dope old joints…. sheesh people relax.

  72. c.e.o December 23rd, 2008 12:05 am

    LOVE LOVE LOVEEEEEEEE…JUST WHEN THROUGH THE LOOK BOOK AND THE CLOTHES ARE AMAZING. LOVE THE CONCEPT OF THE SHOOT, MAKES THE CLOTHES EVEN MORE APPEALING!!!!

  73. d4 b35t December 23rd, 2008 12:12 am

    how disrespectful and most of all prejudiced!!! why are you condoning this sort of behaviour bbc moderator?

  74. TheWorldMayNeverKnowWhy December 23rd, 2008 1:03 am

    That was fun!

  75. d4 b35t December 23rd, 2008 1:21 am

    BBC Ice Cream, this season looks shit apart from about two things, and the models sucked, this could be the last season of bbc ever

  76. bobby_dukes December 23rd, 2008 12:19 pm

    I found a Season 0 tee on ebay, too bad it’s brown.

    Maybe someone wants the link

    http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=290283782317

  77. sk8boardj December 24th, 2008 12:03 am

    The range is lookin’ hot!

  78. mitchellwarren21 December 29th, 2008 10:49 am

    This without a doubt is not the WORST season ever, its FRESH and ill be a buyer!!!

  79. eduarolispz January 2nd, 2009 4:34 pm

    didnt they say that the first items from the new season will be available today? ‘,:) im waitin for em :)

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