New BBC & Ice Cream Web Store
We have updated our web store and hope that it will make for a better shopping experience. We have a lot of exciting news coming soon but you get a small preview of what’s to come. Billionaire Boys Club is our main line. As you noticed, since changing our production channel prices have come down a bit. Billionaire Boys Club is also going to launch a Bee Line which is currently in production. Pharrell teamed up with a New york designer who we can’t announce just yet but the Bee Line will be our higher end line which is why we kept all the past season Japanese made goods in that section for now. We will also have more news about BGC in the new year. Paypal will be accepted in the next few days. We hope you enjoy it and look forward to hearing your feedback.
21 comments


This should sell worldwide!!!!!
such bullshit now
BGC dress = deliciously sexy.
moh350z – thanks for taking time out of your busy schedule to leave such a thought out comment
So Dope BBCICECREAM 4 LIFE
@ Moh350z did you get lost on here OR what O_o?
Put your pathetic shallow minded comments somewhere else…we don’t NEED haters like you on here .May I SUGGEST that you go play in the kinder garten sand box!
@BBC crew: All looks brand new GREAT but the only thing I may suggest is possibly placing un-expected sounds or epic music noise on those turning brand buttons,-
e.g When your glide over those brand departments the 4 different fashion “brands” departments automatically give a SOUND before entering it to it…. as for the BGC line in establishments process: Don’t want to compare BGC with “Juicy Couture” fashion brand,- however it would be nice to see elements of blueprint concept of that brand which caters for girls
If the EU site does not get an update with a vast array of products it is discriminatory to deny EU customer jk
P.s please update the stock list on the EU site
i was not hating as i asked questions to you guys on ebay
just was saying how why you guys couldnt stick with the old ways
gotten so cheap now-went from japan to usa to peru
didnt mean to be negative
for me i like the old website more
but is nice to try something new too
i hope the brand BBC can last 4 ever
hope the bee line can stay the highest quality like the old one in japan..
iam from hk and i hv one experience buying in hk bbc shop, all the product a now made in china.
i thought is really dont matter to me..
but is not china product and japan a totally two different thing..lol
yes it is
i weather pay 1000 a tee made in japan but without 600-700 made in china.
so i hope the bee line can made the highest quaility
BBCICECREAM!
It’s economics, have you seen the exchange rate between the $ and the ¥? We first started our business when it was ¥125 per $, it’s now ¥77. It’s not like we could raise our prices.
The Bee Line will almost be 100% manufactured in the USA and the main line will be manufactured wherever we get the best product for our prices. Peruvian cotton is some of the best in the world which is why we’ve made some stuff there. We will always focus on quality first.
didnt know about the currency change
well then keep it up instead
Will you be updating the European site. Is it possible for an EU resident to purchase from the US site? If so how?
BBCICECREAM SWAG!
Please don’t sacrifice quality to boost sales. One of the reasons I really enjoy BBC, besides the designs, is the quality and “exclusivity” feel to it. You know you’re getting something real nice whenever you step into your store. I don’t mind having to pay more if it means I’m getting something super dope. Plus, the higher quality and prices serve as an entrance barrier so that it doesn’t lose its value.
i understand the economic has keep on changing
but u got to keep up the quality if u want more ppl buying bbc/icecream
i really don’t want to waste money buying cheap cheap bbc that made in china
first i get paid for my craft, i’m gonna buy a bbc sweatshirt….could be a while lol
first time*
You will hear this everywhere the ads are put but can Prell and his camp consider adding the demographic that buys their brand as well, yes, I mean people of color, especially women. You will not lose customers by adding a mix of beautiful ethnic women to your ads. Its too late now I guess but seriously, why are you frontin on the richer hues of the american people?????
Ok reporting from the skreets this that stuff kids gonna have to get a job for. A I like it. Every one else it rocks! What’s up with te bee line? B.b.c/I.c super conglomerant!
I’m so excited about BGC, but I think the sizes are just wrong. XXS-M ?! I don’t know why certain brands do this to girls. At least consider going up to a L. You’d make more money.