Making of the Brazuca Ball

Get an inside look at the production process for the adidas Brazuca 2014 World Cup Official Match Ball. The ball is a product of two-and-half-years in the making. A new structural innovation provides six symmetrical panels alongside a different surface texture. The ‘brazuca’ features new structural innovations to enhance grip, touch, stability and aerodynamics on the pitch.

via LikeCool

MAGIC STICK x Billionaire Boys Club JP Collaboration

Billionaire Boys Club JP has partnered up with MAGIC STICK for a capsule collection titled “FAR EAST COAST.” The line consists of tops, jeans, and accessories in black and white. The dollars and diamonds pattern is featured on a few of the garments, as well as a play on the iconic BBC logo with the letters ‘FEC.’ The pieces will be available at MAGIC STICK and the Billionaire Boys Club store in Tokyo on July 4th.MAGICSTICKxBBC_LOOKBOOK_BW1

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“Art In The Eats” by Tisha Cherry

Tisha Cherry has been showcasing her incredible edible art work through her Instagram, many of which are inspired by hip-hop, street art, and pop culture. Hit the jump to see some of her creations and follow her #ArtInTheEats project on Instagram @tishacherry.

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