Yeezy Season 4

It’s New York Fashion Week and Yeezy Season. Kanye West presented Yeezy Season 4 in Roosevelt Island at the Franklin D. Roosevelt Four Freedoms Park this past Wednesday. To get there, we took a shuttle bus with other guests from Manhattan to Roosevelt Island. If you follow us on our Instagram or Snapchat, you got to see the presentation as it went down. A big salute to our own employee, Kiera, who was selected as one of the models for the presentation. Hit the jump for images and our Instagram Story from the show.


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New Fall Jackets

We have created a fall jacket for men and women, exclusively for our NYC Flagship and Webstore. Created in limited quantities, 50 units and 24 units, respectively, we named them in honor of the 195th Spacewalk completed on September 1st by NASA Astronauts. These jackets provide the right amount of coverage for the transitional season, with clean details throughout. Embroidery is featured on the wearer’s left chest, zipper closure at the center front with leather zipper pull, and cotton knit rib at the collar, wrist, and hems. Single welt pockets at the front allow for storage, while the back of the jacket displays our collegiate logos in felt letters, complete with zigzag top-stitching. The women’s jacket is satin while the men’s jacket is cotton poplin. Hit the jump for a closer look at the jackets.


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adidas Originals Samoa Pigskin Pack

adidas has revisted their retro 80s sneaker with premium materials for their Samoa Pigskin Pack. Introducing two new colorways of mint green and deep red, the luxe iteration of the indoor soccer shoe is wrapped entirely in pigskin with a suede treatment. The sneakers feature a tonal rubber toe guard, tonal flat waxed laces, pigskin suede on the upper and midsole, leather on the lining and footbed, in addition to the rubber outsole featuring their trefoil pattern. Click here to shop online or visit us in Soho to purchase.


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Billionaire Boys Club Exclusive Fall 16 Capsule Collection

Our Billionaire Boys Club Exclusive Fall 16 Capsule Collection is now LIVE. The Fall Capsule features an opaque, saturated palette of dark teal, green, black, and khaki paired with heavyweight French terry and jersey fabrics.

Definitive, engineered silhouettes are presented this season, most notable on the laser-cut self-applique technique, asymmetrical patchwork with raw edges, and contrast color panels. Notable highlights are the Frayed Script Logo Raglan, Helmet Half Zip Pullover, and Distressed Sweatpants. The distressed sweatpants mimic a denim wash with distressed tears. Subtle details are incorporated through the tonal embroidery and the astronaut tag on the sideseam of the Elongated Helmet Tee. The capsule is available exclusively at our NYC Flagship and website. Hit the jump for a closer look.


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New Fitteds and Caps

Our newest hats have arrived, exclusive to our NYC Flagship and Webstore. We have created Denim Fitteds with New Era, available in Dark and Light Denim colorways. Our Floating B graphic is embroidered at the front in white thread, while the New Era logo is tonal on the side to match our Helmet Head logo on the back, also in tonal thread. In addition, our Floating B Caps feature a smaller-scale Floating B logo. These Caps are featured on brushed cotton-twill fabric for a smooth hand-feel, while the leather strap-backs allow for adjustability. Hit the jump for more images or click here to shop.


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OTHERtone Episode 27

This week’s OTHERtone guest was Grammy Award winning Gospel singer Kirk Franklin. Kirk joined Pharrell and Scott Vener to discuss listening to gospel music growing up, how pop music and black culture are rooted in the black church, and the creative process behind their track “123 Victory (Remix).” Watch a clip from the episode below. Click here to listen to the full episode. Images after the jump.

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123 Victory (Remix)

Kirk Franklin’s song “123 Victory” has been remixed, featuring production by Pharrell. Click here to listen to the track on iTunes. Listen to Kirk Franklin’s original track here.



Billionaire Boys Club Fall 2016 Collection

Our Billionaire Boys Club Fall 16 Collection has arrived, featuring a modest color palette to match the season. White, Black, Red, and Olive are most prominent, providing a blank canvas for our graphics. The Collection introduces our Eight-ball inspired “B” graphic, in addition to the Rockets and trio of flags that symbolize our NYC, Tokyo, and London Flagship Stores. Other notable highlights showcase our scout troop displaying the Star Trek symbol. The season is complete with hats, tee shirts, long sleeve tees, long sleeve button-up shirts, a coach jacket, sweatshorts and sweatpants. The full Billionaire Boys Club Fall 16 Collection is now available at our NYC Flagship and Webstore, in addition to select stockists. Hit the jump for more product images.


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Hidden Figures

The trailer for the “Hidden Figures” movie is finally here. Taraji P. Henson, Octavia Spencer, and Janelle Monáe tell the incredible story of Katherine G. Johnson, Dorothy Vaughan, and Mary Jackson, respectively. Together, these brilliant African-American women trail-blazed gender and race lines; they worked at NASA and were the brains behind launching astronaut John Glenn into orbit. This operation changed the course of history, as it turned around the Space Race. Watch the trailer for “Hidden Figures” below, featuring original music by Pharrell, due out in theaters January 2017. Incredibly, Katherine Johnson is also included in the next Lego figure set proposal, which has reached its 10K supporter goal. Click here to check on the latest updates.

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