Billionaire Boys Club Fall 2021 campaign builds on the conceptual theme inspired by the late Sun Ra, a jazz musician and poet celebrated for his experimental music, "cosmic" philosophy, prolific output, and theatrical performances. As the Godfather of Afrofuturism, Sun Ra has influenced artists ranging from Outkast to Janelle Monae.
Delivery II is heavily inspired by neo-vintage statement pieces, featuring patchwork designs and mixed prints. True to the brand's heritage, it includes Billionaire Boys Club's classic Diamonds & Dollars print and famous mantra, re-imagined for this theme. To convey the message, we invited author and poet Marc Anthony Butcher to model the collection. In a special video for BBC Fall II, Marc Anthony Butcher shares his personal interpretation of our mantra, "Wealth is of the heart and mind. Not the pocket."
Models: Marc Anthony Butcher
Stylist: Rita Zebdi
Photographer: Sue Kwon
