Heart&Mind.TV Ep.2 - Conway The Machine

In honor of Martin Luther King Day Jr., Billionaire Boys Club presents Heart & Mind.tv Ep. III and the second official apparel and accessories capsule. Proceeds from capsule purchases will be donated to The Martin Luther King Jr. Center, a non-profit organization carrying out the late Dr. King's initatives in non-violent social change.

Heart & Mind.tv Ep. III features Conway The Machine, a member of the music group, Griselda, and an inspiration to the hip-hop community after rising from almost fatal circumstances. Channeling his healing process into music, Conway The Machine credits his success to always tapping into his roots and local community to fuel his creative drive.

"God has wrought many things out of oppression. He has endowed his creatures with the capacity to create—and from this capacity has flowed the sweet songs of sorrow and joy that have allowed man to cope with his environment and many different situations."

"...singing the songs of a more complicated urban existence...When life itself offers no order and meaning, the musician creates an order and meaning from the sounds of the earth which flow through his instrument."

-Martin Luther King Jr.

As a Black man who has risen above environmetal circumstances and found success in the industry, Conway The Machine empowers us to overcome any challenge and follow our passions.

Watch episode three of the Heart & Mind.tv series ft. Conway The Machine, seen in our new Heart&Mind II Capsule.


The second Heart & Mind capsule includes a HEART AND MIND Silicone patch and chenille embroidered details. The collection contains a hoodie, a long sleeve t-shirt, short sleeve t-shirt, and canvas tote bag.

All pieces feature our new BBC Heart & Mind abstract logo. 

The capsule is now available at our NYC Flagship, Miami pop-up, and on bbcicecream.com


Back to blog