New York Yankees™ | Billionaire Boys Club
Certified new york
Billionaire Boys Club and Billionaire Girls Club reunite with the New York Yankees™ for Drop II, evolving the collaboration through elevated, lasting pieces inspired by the enduring influence of New York Yankees™ style on New York culture.
Drop II introduces elevated denim, outerwear, cut-and-sew, graphics and headwear that explore the New York Yankees™ identity beyond the stadium. Shot at Ray’s hometown bar, the campaign places the collection in a familiar, lived-in New York environment, reinforcing the idea that New York Yankees™ style has always existed beyond the stadium.
The collection will be available online at bbcicecream.com and our U.S. flagship stores on August 27th at 10 AM ET and coming soon to Yankee Stadium™, MLB Shop and neweracap.com.
New York Yankees™ | Billionaire Girls Club
Drop II gives Billionaire Girls Club a more intentional role within the Yankees collaboration. Rather than simply adapting the men's assortment, Billionaire Girls Club considers how women have long incorporated Yankees pieces into personal style and builds a dedicated wardrobe around that relationship. The result balances feminine and streetwear influences while maintaining the playful graphic storytelling central to Billionaire Girls Club.
Borough-Built Layers
Continuing the trend of the collection being designed around transitional layering, Drop II focuses on pieces that extends beyond typical sportswear. The denim trucker jacket and denim pant set provides an anchor to the collection and showcases a custom Yankees helmet embroidery pattern set through the iconography of the collection.
The spirit longsleeve tee, quarter zip pullover and mesh shorts provide the connection to Drop I, taking familiar sportswear silhouettes and elevating them through design to build the quintessential New York Uniform.
