pharrell williams

Daniel Arsham Shares How His Art Attracted Collabs with Pharrell and Adidas

Installation artist, filmmaker and co-founder of Snarkitecture, Daniel Arsham, shared with Complex how his art challenges the mind to rethink what we see as normal objects in everyday life. His unique art has attracted major collaborations with the likes of Pharrell Williams and Adidas; and of course we show him love for our beloved  NYC flagship store in SoHo, designed by none other than Snarkitecture. Watch Arsham’s Blueprint below.

OTHERtone Episode ft. Jimmy Iovine

On this episode of OTHERtone, the legendary record producer, Jimmy Iovine,—also known for co-founding Interscope Records and Beats Electronics—joins Pharrell and Scott.

Watch them discuss how the music industry has changed since he first started in the 1970s, and his transition from music to the tech scene. Click the ‘read more’ jump to view pics from the interview.

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Takashi Murakami will Present New MCA Exhibition with Pharrell Williams Curated Performances

Japanese artist, BBC collaborator and longtime friend, Takashi Murakami, is set to present his latest exhibition at the Museum of Contemporary Art Chicago (MCA) tomorrow, June 6th.

Titled “The Octopus Eats Its Own Leg”, the exhibition shows how Murakami’s art is rooted in traditions of Japanese painting and folklore, and highlights the artist’s careful attention to craft and materials. It also showcases the artist’s astute eye for the contemporary influences of globalization, media culture, the continued threats of nuclear power. “The Octopus Eats Its Own Leg” will be available for preview by fans at MCA’s “ArtEdge: 50” gala, celebrating the museum’s 50th anniversary. The event will also feature a special concert curated by Pharrell Williams, including a performance by singer/songwriter and actress, Janelle Monáe.

MCA “ArtEdge: 50” tickets will be sold starting June 6th, and prices will start at approximately $2,500 USD for both the gala and concert, and around $250 for just the concert. Murakami’s “The Octopus Eats Its Own Leg” will be open to the public up until September 24th.

takashi murakami

Via: MCA

Pharrell Williams and Mike Einziger Debut New Startup Technology at TechCrunch’s Disrupt NY

TechCrunch’s premier startup and technology news conference, TechCrunch Disrupt, returned to New York this week in Manhattan. Bringing to life the things that make TechCrunch tick—tech and startups— Disrupt NY ended the conference with a performance by Pharrell Williams and Incubus guitarist, Mike Einziger to showcase the new technology from their new startup, MIXhalo. Founded by Einziger with Pharrell as a an advisor and investor, MIXhalo’s new audio technology essentially makes live events sound studio-quality to concert goers.

At live concerts, musicians are able to hear their performance via headphones that allow them to hear with high-quality sounds. But, the audience does not receive the same sound through blaring speakers. With MIXhalo, you install the iOS app (there are plans for an Android version, too), connect to a special MIXhalo network and then you can hear what Einziger called a “a really, really high quality, studio-quality audio experience,” even if you’re “a thousand feet away from the stage.”

We’re stoked to see this rollout. Check out Pharrell and Mike speak about MIXhalo and their performance in the video below.

Via: TechCrunch

Tennis Hu Release Party Recap

In celebration of the release of the Tennis Hu shoes—Pharrell’s first signature shoe with adidas—we transformed the BBC NYC flagship store into a Tennis Hu themed space for a launch party. Decked with adidas and BBC branded merch, the store also featured a custom-made HU sneaker display structure with glowing green and yellow lighting, illuminating the new shoes. Inspired by the adidas Stan Smith silhouette, Pharrell’s Tennis Hu is essentially a modernized tennis shoe, featuring flexible primeknit, a lightweight EVA midsole, and a built-in lacing system.

Special guests included Stretch Armstrong, Smoke DZA, Kirk Knight, Kerwin Frost and Luka Sabbat.

We also debuted our BBC NYC exclusive Ace and Court tees in celebration of the Tennis Hu launch, that are now available in store at 7 Mercer and online here.

We’d like to give a huge thanks to adidas for sponsoring the event! Click the jump for recap pics of the event.

Photo cred: Chris Prothro

tennis hu

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BIG SHOTS! Book Signing at BBC Flagship

Photographer, former tour manager of Pharrell, and our good friend, Phillip Leeds, will be at our NYC flagship store to sign his newly released book, BIG SHOTS!

BIG SHOTS! offers a compilation of previously unpublished photos documenting some of the biggest names in hip-hop and fashion. The photo-journal gives us a look into a music and fashion era through the nostalgic form of Polaroids, featuring more than 250 instant shots of artists and figures, including Jay-Z, Pharrell Williams, Mos Def, Tyler the Creator, Rita Ora and more. From touring with N.E.R.D to being a part of Billionaire Boys Club inception, Leeds has been around the block and back, and has the celebrity-studded pics to show for it.

Come through on Thursday, April 6th at 7 Mercer Street, between 6pm-8pm to meet the OG, Phillip Leeds. Books and tees will be available for purchase. Hit the jump to preview some of the Polaroids.

Big Shots!

 

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